When I was a Graphic Designer at Murray's Cheese, I worked on many projects and campaigns to support the brand. Shown below are just a few projects I developed and executed. I assisted in promotional campaigns, private label design & development, social media visual support, and eblasts, amongst many other things.
Appointed as the lead designer and illustrator for Murray's Cheesemojis, an emoticon sticker keyboard, I designed 66 stickers from concept to finish in roughly a two week timeline. I developed three Sticker packs for the initial launch, consisting of one free pack, and two paid packs: the Party and the Pun, with intentions of additional packs to be released seasonally.
Developed a poster and trifold brochure featuring the Melt-O-Meter, an education tool to help communicate how different cheeses react to heat.
Murray's Promotional Posters
Designed various promotional posters for the flagship store window, as well as, Kroger stores nation wide.
Murray's Co-Branded La Tur
Created a label solution for Murray's co-branded La Tur, while following layout and typographic restrictions provided by the La Tur producer.
Murray's Brand Refresh
Redesigned Murray's business papers, as well as, their scale labels and datamax labels, giving the brand a more sophisticated appearance.